JCB secures major European deal with Boels Rental

1 min read

Plant and tool hire company Boels Rental is to invest in a brand-new machine fleet, worth almost £21 million, from JCB.

Netherlands-based Boels has signed a deal for more than 340 JCB machines – including Loadalls, midi and micro excavators – which will join Boels Rental fleets at depots across Europe, including Belgium, Netherlands, Germany, Poland, Slovakia, Austria and Italy.

The deal further strengthens JCB’s long-term relationship with Boels Rental, which has bought more than 1,600 JCB machines in recent years.

Explains JCB’s group managing director for global key accounts, Yvette Henshall-Bell: “We are delighted to secure this major order from one of Europe’s leading plant and tool hire companies.

“We have worked closely with Boels for many years and it’s testament to the quality of our range of Loadalls and excavators, as well as the world-class service back-up that we’ve secured this valuable business.”

Adds Boels director of fleet operation Guy Cremer: "Boels Rental is one of the largest rental companies in Europe and we continue to grow year on year by increasing our fleet with the best equipment available.

“Our decision to buy JCB was based on the quality and efficiency of the product, as well as the excellent aftermarket support we receive from JCB throughout Europe. Boels and JCB are both family businesses sharing many common values and I am glad that our long-standing partnership continues."