Hilton Macarons, developer of luxury macarons, was recently acquired by Two Magpies Bakery last October.
New Product Ranges and Brand Expansion
The company has also introduced new ranges of its macarons including a Spring Selection and The Chocolate Box. The brand’s operations have also moved from Framingham to Two Magpies’ base in Darsham.
Brand Growth and Future Plans
Owner Steve Magnall said: "Since Hilton Macarons joined the Two Magpies family we have really focused efforts on new product development and growing the brand. Hilton Macarons already had a loyal customer base nationwide, but we knew there was potential to increase this further by creating new flavours and products. We are really excited by the new gift boxes and hope customers will enjoy them."
"It has been a very busy year so far for Hilton Macarons. The move allows us to bring Two Magpies and Hilton Macarons all under one roof. We are confident in the expansion of the brand and being able to attract new customers with our exciting new flavours."